On April 13, 2025, on the occasion of the birthday of Mr. Li Jinyuan, Chairman of the Board of Directors of TIENS Group, world-renowned marketing expert and bestselling author of "Go Pro" Mr. Eric and his wife Ms. Marina visited TIENS Health Industry Park and, together with the senior leadership of TIENS, sent sincere blessings to Chairman Li. At the same time, this exchange activity focuses on enterprise development strategies and international market expansion. Through comprehensive visits, inspections, and in-depth talks, it has opened up broad space for future cooperation between the two sides.
World renowned marketing experts Eric and his wife, along with Mr. Li Jinyuan, Chairman of the Board of Tiens Group, Ms. Peng Dan, President of the International Economic Strategy Research Institute, and group executives, celebrated their birthdays together
Strong empowerment of the entire industry chain: unlocking the hard core strength of enterprise development
On April 14th, accompanied by senior executives of the group, Mr. and Mrs. Eric embarked on a tour of Tiens Group. The first stop is the Lion Rock Museum. Inside the museum, precious historical images, physical exhibits, and digital display systems vividly present the 35 year development trajectory of TIENS. Mr. Eric is particularly concerned about the corporate philosophy of "healthy humanity, serving society", and highly praises Tiens innovative practice of integrating traditional Chinese medicine health wisdom with modern biotechnology, believing that this is its core competitiveness in the international market. Upon seeing the "Xiali Car" parked in the museum and learning about the Chairman's fearless entrepreneurial spirit, Mr. Eric expressed sincere admiration. In the production workshop, Mr. Eric learned that from raw material procurement to production processing and quality inspection, TIENS strictly controls the quality, ensures product safety at the source, establishes a full traceability system, and has confidence in the product through multiple testing processes. He pointed out that "the innovative achievements of TIENS Group in the field of health are worth learning from and emulating. These achievements not only promote China's health industry to enter a new era, but also contribute to the development of the global health industry. In the product experience hall, a wide range of health products are displayed, including nutrition and health care, beauty and skincare, and household items. After experiencing them firsthand, they praised the quality and effectiveness of the products, believing that they keep up with international trends, transform Eastern health wisdom into health solutions, meet diverse needs, and effectively support international market expansion.
World renowned marketing experts Eric and his wife visit the TIENS Group Museum
Subsequently, Mr. and Mrs. Eric visited the old campus, Liuli Middle School, and TIENS College. The old park is full of entrepreneurial memories, witnessing the growth of enterprises. As talent training bases, Liuli Middle School and TIENS College have unique educational concepts and innovative teaching models, providing a large number of talents for enterprises and society. Mr. Eric highly praised that the success of TIENS Group cannot be separated from Mr. Li Jinyuan's foresight and the original intention of developing the health industry. Mr. Li Jinyuan is a person with dreams and great love in his heart, and his selfless dedication to the cause of human health is admirable. Mr. and Mrs. Eric stated that Tiens emphasis on talent cultivation and education is conducive to the better development of the enterprise. This visit also gave a deeper impression of Tiens corporate culture and spiritual strength in the field of health for 35 years.
World renowned marketing experts Eric and his wife, along with Dr. Jerome Zhang Junhui, Chairman of Jiujiu Securities, Dr. Bill Pang Yinming, Chairman of Shanghai Liandai Technology, and Dr. George Han, Group IPO consultant, visited TIENS Academy together
Promote deep international integration and seek business opportunities for cooperation
During the meeting, Mr. Li Jinyuan, Chairman of the Board of Directors of TIENS Group, Ms. Peng Dan, Dean of the International Economic Strategy Research Institute, had in-depth exchanges with Mr. Eric and his wife, Dr. Jerome Zhang Junhui, Chairman of Jiujiu Securities, Dr. Bill Pang Yinming, Chairman of Shanghai Liandai Technology, and Dr. George Han, Group Listing Advisor. Both sides conducted in-depth discussions on the strategic development plan, innovation of the big health industry model, and construction of the education and training system of TIENS Group.
The Chairman of the Board of Directors gave a detailed introduction to the current strategic layout of TIENS Group, emphasizing that the group will continue to deepen its cultivation and actively seek changes in the health industry. On the one hand, relying on the innovative business model of "Cloud Chain Light Creation" launched in 2025, we are fully committed to building a digital global marketing platform that accurately conforms to the trend of the digital economy. At present, the group has held two consecutive "Cloud Chain Light Creation" five-star all-around champion training camps, constructing a growth path from five dimensions of "mindset reshaping, personal IP, operational development, resource integration, and potential stimulation", focusing on cultivating global 5.0 five-star all-around champion talents. On the other hand, increasing R&D investment and continuously launching more high-quality and innovative products to meet the growing health needs of global consumers. At the same time, TIENS Group will further strengthen international cooperation, actively expand overseas markets, and enhance its influence and competitiveness in the international market by integrating global resources.
World renowned marketing experts Eric and his wife, Dr. Jerome Zhang Junhui, Chairman of Jiujiu Securities, Dr. Bill Pang Yinming, Chairman of Shanghai Liandai Technology, Dr. George Han, Group Listing Consultant, took a group photo with Mr. Li Jinyuan, Chairman of the Board of Directors of TIENS Group, Ms. Peng Dan, Dean of the International Economic Strategy Research Institute, and senior management of the Group to commemorate the occasion
Mr. Eric fully agrees with the strategic planning of Tiens Group and shares his rich experience and unique insights in the field of international marketing. He has shown a strong interest in the Vmomen social platform and cloud chain lightweight social cloud store model that Tiens has invested in recent years. He believes that Tiens actively embraces the forward-looking layout of social commerce and digital transformation, which is in line with the development trend of the global industry and has strong replication and leadership capabilities. He firmly believes that Vmomen and social cloud stores will set off a new wave in the international health industry in the future, helping more practitioners around the world achieve personal growth and career success. With the acceleration of globalization, international market competition is becoming increasingly fierce. In order for enterprises to succeed in the international market, they must accurately grasp market demand and formulate scientific and reasonable marketing strategies. When discussing the possibility of future cooperation between the two parties, Mr. Eric expressed confidence in the development prospects of Tiens Group and is willing to provide support and assistance to expand the international market with his professional advantages in the field of international marketing. Both parties have reached preliminary cooperation intentions in multiple fields, and will further discuss specific cooperation details and implementation plans in the future.
World renowned marketing experts Eric and his wife exchanged gifts with Mr. Li Jinyuan, Chairman of the Board of Directors of TIENS Group
Gathering diverse forces to help the global economy soar
This visit has yielded fruitful results, enhancing mutual understanding and building a bridge for long-term cooperation. TIENS Group stated that it will take this exchange as an opportunity to accelerate the internationalization process and contribute Chinese wisdom and solutions to promote the development of the global health industry. Mr. Eric summarized, "The innovation strength and development potential demonstrated by Tiens Group are impressive. We look forward to helping Tiens Group achieve further globalization." We believe that in the future, Tiens Group will continue to uphold the development concept of openness, cooperation, and win-win, actively expand international cooperation space, continuously improve the internationalization level of the enterprise, and make greater contributions to the development of the global health industry.